pure privilege
Pay a $10 one-time fee to join—and receive:
  • Double points on enrollment fee and first purchases
  • Points on all Aveda products purchased**
  • Receive a birthday gift valued at $20
  • Participate in double reward points offers
  • Exclusive offers and special access
** Spend $1 on Aveda products at participating locations and aveda.com and earn 10 Aveda Pure Privilege Points.
Earn points as you buy Aveda Products and services then choose from seven tiers of pampering rewards - including salon and spa services, fine jewelry, a weekend escape and a luxury holiday.
What are you waiting for? Start getting your Pure Privilege Rewards Today!
Current Pure Privilege Deals:
  • Go green and bring your own bag and receive 5 bonus points
* excludes travel size products.